I can’t draw: I’m not an artist

Growing up, thought I was good at the sciences, less good at reading and writing, and lousy at the arts.  How did I know?  That was what my grades told me in school.

The problem is, for young minds, this labelling is false and harmful.

Art in school is how straight you can draw lines and if you can paint without crossing over the lines.  At least, this is what art is until the later years of school.  Then, you are taught what art really is, which is communicating a message between the creator and the person experiencing the art.  But by the time I was in high school, I had convinced myself that art wasn’t something I was good at or needed to be good at.

 

I don’t consider myself an artist today, but one closely-related role I do play is a designer.  This happened through an education in mechanical engineering, where my focus became on medical devices with additional interests in energy and space exploration.  This was around 2008, so not that long ago, but pre-iPad and pre-Kickstarter.

The result was that my design education and journey has been in this era where product success is so intertwined with “soft” design: user experience, human factors, and communicating a message to the user.  This part of design engineering is far, far more about art than it is math or physics.

I now find the “art” of design to often be more enjoyable than the “science” of it.  But I feel like I’m playing catch-up, I wish I hadn’t been pigeon-holed as “not an artist” when I was far too young for anyone to know what I was going to be.

I think feedback and even ranking systems are good, even for young students in grading.  Feedback helps to improve future performance, and comparative ranking by grades gives competition: a reflection of life beyond school.

 

The problem is that performance in subject X isn’t a good decider if the person will do well at X in the real world.  Studing X in school isn’t doing X.  School is designed to teach basic skills (arithmetic, writing essays, researching), the ability to learn, and, lastly, content.  Performance in school is judged on how well and quickly the student can learn these skills and content, which is different from how well the student can succeed in that field.

Premature judgements are made on this that can have an effect on the student’s career.  I have heard a lot of people who’ve picked a particular career because they were good at it in school, or avoided another because they were bad at it.  It is unfair for both the student and society that we are doing a poor job of helping people to careers they will enjoy and be good at.

We need to develop a culture in schools and the institutions that surround them that failure is ok.  Labelling people who are “good” or “bad” at certain things in school needs to stop, especially for young students.  These self-images can remain with students for a long time.  Instead, we should try different approaches with young students who are struggling.  We shouldn’t let the student or anyone else say they are “good” or “bad” at something before anyone can possibly know.

Failure, Start Ups, and PhDs

Rejection is hard – both for the people receiving it and giving it.  I am writing about my experiences with rejection and failure over the past year. Some of the people I hope may find these thoughts useful for:

  • People frustrated with failure
  • People who have to reject others
  • Myself, whenever I’m in again in either of the above categories
  • Myself, looking back at these events from the future
  • Someone considering doing a PhD

Within this past year, I’ve grown to recognize failure and rejection as feedback and learning.  Nobody does everything right – what’s more important is that we learn from the mistakes that we do make.

For most of my life, I’d been pretty “lucky” about failure.  Me and the world had a deal: if I worked reasonably hard and went through all the right motions, things would just work out.  Sure, I failed some exams or didn’t get a job I wanted, but these seemed incidental. For the big stuff, especially “career” stuff, I always won.

That changed around February last year.

I remember proclaiming to my Nana when I was about 10 that I would do a Bachelor’s of Engineering in Canada before going to grad school at MIT or Stanford.  Weird dream for a 10-year-old, but I ended up staying on that path, worked hard, and graduated with a Bachelor (Hons) and Masters in Engineering from UBC in Vancouver.

I applied to five top PhD programs in the United States in the fall of 2011.  From January to April, I was rejected by every program I applied to.  For someone not used to failure, I was crushed.

I had been nominated for a PhD scholarship from my academic department at UBC.  Scholarships make it easier for admissions because it gives external validation of the student’s abilities and also reduces the financial commitment of the university the student is applying to.

Somewhere in the middle of being rejected from schools, I received notice from the funding agency that my application was not sucessful but would be put on the waitlist.  Waitlists are never good news in academia, especially with research budgets being reduced as part of austerity measures.

This was around March, and a good friend, Andrei, convinced me to apply with him to TechStars’ and Y-Combinator’s summer programs.  We applied to both with a proposal for movement feedback for runners, and later other sports (RUNNR).   After being passed over for TechStars, we were offered an interview with YC in April.  The invitation went to Andrei, and he texted me saying we’d gotten it.  I immediately replied to say it wasn’t cool to joke about that – he knew I was bummed about my PhD applications.  A call and forwarded email reassured me: we were going to California!

The next few weeks, we worked very hard on making a prototype and preparing for the interview.  When we applied, pretty much all we had was a vision, splash page, and small understanding of our market and competition.  In the two weeks before our interview, we managed to get a prototype that sometimes worked, did some more market research online, and talked to all our friends who run.

We were confident going in to the interview.  Probably overconfident.  We told all our friends we’d be moving to California in a few months and had started looking into visas.  I remember walking across the bridge over the Highway 85 near the YC office, and thinking the concrete wall and steel fence looked like a prison.  I was heading to a parole hearing, and my luck was about to change.

The interview was a great experience and looking back I’d even say fun.  The atmosphere in the room is pretty tense, to the point, and urgent.  There have been a fair number of articles and a few apps aimed to help prepare for the interview.  We didn’t spend a lot of time with them and I don’t think they would have been helpful for us.  I think the interview tries to determine personality and character of the team, and if you’ve done your homework on your business.  I’ve heard of companies that “hacked” their way in, but I think they must be rare.

We spent a lot of time before the interview prepping our pitch and prototype demo.  Maybe it helped a bit, but the interviewers didn’t seem interested in the demo and we basically had to show it while holding our laptops as they were kicking us from the room.  Instead of wanting to see our demo, they asked mostly about our users, market size, operations plan, and a few questions that I am pretty sure were just engineered to see how we think on our feet.  In general, we were not well prepared for the interview.

Andrei’s more detailed thoughts on the interview are here (
http://designcodelearn.com/blog/2012/05/01/lessons-learned-from-unsuccessful-yc-pitch/
)

After we were done, we headed to Palo Alto for the afternoon.  The wait was about seven hours, and it felt even longer.  While wondering aimlessly through the mansions behind University Ave, we finally got the email.  We didn’t get in.

After a very quiet and wandering walk, we eventually made it to Nola’s Bar in downtown Palo Alto.  Andrei was in a far chattier mood than I was: 

“What could we have done differently? What are we going to do next?”

He wanted to dissect the interview and what we could have done.  I wanted to save that for later, and just relax and try to enjoy my beer.  Sensing I wasn’t up for a chat, he changed to trying to cheer me up:

“Just making it for an interview shows we’re on to something.  You’re a smart guy and everything will work out.”

I’m normally a pretty relaxed guy, but I snapped.  I wasn’t sad, I was angry!  I had been working hard and the world had gone back on our deal.  I’d been rejected again:

“Stop trying to cheer me up, I’m not sad!  I’m just tired of losing!”

That was enough to get him off my back until we finished the round.  Sensing I was more up for conversation, Andrei remarked that I must be feeling better.  I was.

“I decided I’m not going to lose anymore”

For the most part, I’ve stuck to that.  Runnr.me, Andrei and I were selected a month later for the LeWeb start-up competition in London, one of ten teams out of 600 applications.

At the end of summer, it became apparent that our product concept at RUNNR was not well aligned with what runners actually needed.  We needed to completely change our product or find another market.  After careful reflection, Andrei and I agreed that we weren’t that passionate about running and we couldn’t think of applications of our product that would be big enough to grow a big venture.  This was almost exactly what the YC interviewers had advised when they sent their rejection email months before.  

Around the same time, the scholarship I had been waitlisted for came through. 

Wanting to work more on medical projects and to improve my technical abilities, I decided to try again to get into PhD programs.  I have recently started a PhD in Bioengineering in England, and love my program.  Andrei is working on several different projects, one of them being
http://www.coderook.co/
which is a start-up to provide mentors to apprentices in software development and
http://stasishq.com/
which does corporate wellness programs.

So what changed?

First and most importantly, my perspective.  I realized my “deal” with the world was stupid.  The world didn’t owe me anything, and karma is not something you can “cash in”.  Failures sometimes just happen – to paraphrase Rocky Balboa, sometimes you just have to take the hit and keep moving forward.  Maybe this is just a lesson of maturity and one I expect I will continue to learn. 

I learned I needed to be a more active participant.  At the highest levels of a field, I don’t think you can afford to be casual about things you really care about or want to happen.  In particular, I left my first round of PhD applications largely up to the system.  I emailed a few professors I was interested in working with but didn’t push nearly as hard as I should have.  I felt bad taking the time of these people, who I know to be very busy and with inboxes flooded with applicants.  What I should have thought was: yes, I am using their time, but if it works out they will be getting a great student.  There are times when it pays off to be different levels of pushy and have a willingness to bend the rules of the system.

The second time I applied for PhD programs, I emailed around 5-8 professors directly.  Two seemed interested.  On this, I booked a flight to Europe to visit them and their labs.  I then told some others that I’d be in Europe and would like to meet with them.  I added five more meetings after booking my flight in a total of five universities.  After I got back from my trip, I ended up with offers to every place I applied!  Big difference in results.

When I first applied for PhD’s, there was definitely an ego component.  I picked universities based on prestige and location more than where particular professors were that have research interests similar to mine.  I dreamed of going to university X and dropping out to do a start-up, largely as an egotistical comparison to now-famous people who had done that.  Maybe the applications committee saw this through my application, and rightly gave me a thumbs-down.  Ego is a poor reason to do anything, and especially something that is a multi-year commitment.

The time between when I decided to stop working on RUNNR and when I had offers for PhD programs was interesting.  It was the first time in eight years that I had taken more than a three week break, and for the first time in my life I was neither working on something nor waiting for something to start. 

It was a great time in my life.  I consider it a sabbatical – it wasn’t that I wasn’t doing anything, but I wasn’t working on projects that had long term goals.  I bought a sketchbook and tried drawing, thinking it might help later in product design and also just to try something artistic.  I read a few books a week.   But probably most importantly, I spent a lot of time thinking about what was really important to me and that I should aim to do more of. 

I learned the most important thing and what I put the most additional effort on were the relationships with friends, family, and co-workers.  I used to take these for granted more than I should have, and relationships with other people really are the best part of life.  As part of this, I learned more about the desire of finding your “tribe”.  I’ve always found it easy to get along with a wide variety of people, but have never really found a group that I totally felt was my “team”.  Maybe such a “team” doesn’t exist, for me or anyone.  I think it’s important to look for it, but also have the independence to thrive as an individual.

The other thing I learned was my value for making my work solving meaningful and important problems.  To me, most of these problems are medical.  We only have one life.  We spend a lot of our lives working.  And, most importantly, our work can make a difference in the world.  To me, it’s important to try and make that difference with my work.

I plan to go back to entrepeneurship after my PhD.  Biotech is a field where I think PhDs are well justified for entrepreneurs because new technology is the main competitive advantage for many companies.  Grad school is also a great time to explore, learn new things, and learn about yourself.  There is such easy access to knowledge, from free journal subscriptions, to sitting in on lectures, and to visiting speakers speaking on a wide variety of topics.  Playing the “student” card is also a great way to get to talk with people who normally are hard to get to talk with.

It’s been a wild ride.  I’ve learned a lot, and I expect there is plenty more to learn.  The failure that I was so down on only a few months ago has both made me a better person and aligned me more with my goals.  In a twist of fate, I’m much happier and excited with where I’m at now that I would have been if I had gotten my way a year ago, and I’d like to think I’m wiser for the experience.   

Saving Brick and Mortar

The big news story of the past week in Britain has been the cold temperatures and snowfall, which as a Canadian I am free to find fun in the fear caused by comparatively mild weather.

The second biggest story is the recent collapse of four major retailers here (from Yahoo): Comet, Jessops, HMV, and Blockbuster.  Comet is an electronics retailer, Jessops does photography, HMV sells music and video, and Blockbuster is a film and game rental company.  Such stories are not limited to the UK, as worldwide recessions and growth of e-retailors has hit retailers stateside also.

One simple explanation for the demise of these companies is disruption from online services, and perhaps also the rise of digital cameras and smartphones for the case of Jessops.  The Yahoo article linked to above provides a good summary of other reasons for the fall of these rather large companies.

Does this signal the beginning of the end of traditional, brick and mortar retailors?

Brick and mortar is facing a multi-pronged assault.  First is from online retailers and distributors – such as Amazon, Netflix, and iTunes.  Second is an emerging threat from home- and local mini-manufacturing, such as desktop 3D printing.  I am personally pretty bearish on this happening, although such systems have a chance to become mainstream if part quality can improve, costs continue to come down, and ability to work with multiple material improves.  A more likely threat is from local mini-manufacturers, using technologies like 3D printing, waterjet cutting, and injection molding to make semi-custom products on demand.  The advantage is of less machine down-time, distributing costs.  Additionally, staff at a mini-manufacturer will be able to assist with designing, design selection, machine operation, and assembly.

Each of these distribution methods has its own benefits and shortcomings.  Some are detailed in the table below.

Image

Home manufacturing and mini-manufacturers are still in relative infancy, and it is hard to assess how great of threat they are to brick and mortar retail.  Personally, I think the processes most often suggested for home or mini- manufacturing inherently have weaknesses related to quality and multi-material products.  Additionally, the main value-add of this kind of manufacturing is customization, which I don’t think will have the mainstream appeal to justify higher costs over mass produced products for most instances.  I have previously written in more detail on my opinions here.

For brick and mortar sales, a lot of value comes from being able to interact with the product.  Look and fit are much easier to decide in person than through a web browser.  Personal and expensive products like wedding rings and cars are things that people usually don’t buy without first interacting with.  For these kinds of high-end products, knowledgeable sales staff is also valuable in choosing what the right purchase is for you.  This contrasts with economy-minded products, where online reviews are often more helpful than sales associates.

Groceries are a retail category that have been slow to gain popularity in e-retail.   This is due to a trade-off between time and choice.  Being perishable, groceries are a category where 2-day shipping is insufficient.  Further, people like to select the best produce, meats, and breads from those displayed at the store.  In cases where quick access to the product is required, brick and mortar is the preferred type of retailer.

Apple stores have been lauded as an example of a great brick and mortar model, evidenced in part by Tesla motors modeling their showrooms after Apple stores.  Both of these are an additional vertical in products and experiances that are already highly controlled by their respective companies.  This allows the companies to control the entire experience for customers using their product by including selection and purchase along with usage.  Additionally, there is a marketing and advertising aspect to having such a visible front for the respective products.

There are segments where brick and mortar seem unlikely to be able to compete with e-retailers.  When the product is information, near instantaneous, free transfer, near zero inventory cost, and convenience make a clear case for digital distribution, such as Netflix for films and TV, iTunes for music and other media, and the shift from newspapers and magazines to web-based equivalents.  The only option for brick and mortar in these industries may be to hope for a time machine, to travel back and time to develop or acquire digital distribution.

A second example is Dell, especially the company as it was around 2005.  Dell has a great model of direct-order, where the buyer can semi-customize their purchase and also get great value compared to buying in-store.  In some ways, the model lead to the cannibalization of the consumer computer hardware industry.  Competition and commoditization lead to collapse of margins.  It is said that in an efficient market, there is no money to be made.  That is what has happened in computer hardware – it’s great for consumers but not for manufacturers.

Distribution through online sales reduces regional market inefficiencies.  A customer in San Francisco no longer has to choose between local stores: they have access to wide areas of stores, subject only to tariffs and shipping costs.  This lowers prices because a store in San Francisco is now competing with online stores all over the world, in addition to local stores.

A discussion on e-retail would be incomplete without mentioning Amazon; the giant in the space.  Amazon wins due to massive diversity of products stocked, quick and cheap shipping, convenient use, and meaningful user reviews.  Hidden to the purchaser, they have the infrastructure and distribution centers to make the experience work.  With said infrastructure and its momentum, the burden is probably on any other retailor – web based or not – as to how they will beat Amazon.

How can this be done?  I have a few ideas and suggestions

1. e-retail is only as fast as the postman

For things that are urgent or perishable, brick and mortar has an advantage to e-retail.  While there is convenience to shopping from home, there is also convenience in buying something and getting it right away.

2. Quality sales advice

Brick and mortar stores should be much better than e-retail at consumer education, and it usually is for high-end and very personal products.  There is no reason e-retail resources such as price comparisons and user/expert reviews can’t be as accessible in-store as online.  There are apps and interactive displays that are starting on this, but I think there is further mileage.

However, the key advantage of brick and mortar should be knowledgeable and caring sales staff.  People interact with products in a very personal way, and a salesperson should be much better suited to understand the user’s needs than a web based script or robot.  Consumer information and marketing could be a key area for innovation for brick and mortar retail.

3. Beating e-retail on price is trench warfare

Competing on price alone is rarely a sustainable business model, and brick and mortar probably has an inherent disadvantage to online retail due to higher overhead.  The lone advantage may be in shipping in bulk for brick and mortar, compared to by unit for e-retail.  In this, a model like Costco may be able to remain competitive due to high volume, low number of products, and low-overhead operations.

I see a continued shift to e-retail from brick and mortar.  The consequences of this could be quite far reaching.  Not only will business be transferred from traditionally to online retailers, but there are implications for employment, international trade, a surplus of retail real estate, and decline to the cultural pastime of shopping.  It’s still early to conclude on home and mini-manufacturing, but I don’t see these as being major threats in the space, and especially not in the near-term.

There exists a continued opportunity to disrupt the retail space.  For example, mobile devices are still relatively greenfield for retail apps, without any dominant players.  Further, the social aspect of shopping should not be overlooked.  Perhaps this factor may lead to support brick and mortar, or some innovation improves the social aspect of online retail.

What do you think?  I’m always interested to hear your comment in the bottom.

Like it’s your last

Do it like it’s the last time you ever will.  Because eventually, it will be.

I mean this in a less morbid way than the phase is usually used, but also with seriousness.  I put a lot of value on the experience of life, and, even aside from death, there is a real probability that things you take for granted today will change.  For an infinite number of reasons, routines of today are not how they will be tomorrow.

Relationships and friendships begin, change, and end.  Things break, are replaced, or are improved. Perspectives and experiences mold us into doing different things and experiencing them differently.  People change geographies, and geographies change around people.

In technology industries, we get giddy over disruption.  Disruption is opportunity.  Disruption is change.

But change is also an end.  For even the most mundane of tasks, it could be a cherished experience if it you knew it would be the last time you experienced it.

The trouble is that you only rarely know when you are doing something that it will be the last.  The solution, I think, is to try for a frame of mind to experience everything like it’s your last.

How to Build it: Lean Prototyping Techniques for Hardware

I recently wrote on my vision for the future of 3D printers, largely on their use for manufacturing.  I wanted to expand more broadly on my thoughts on prototyping technologies, and particularly for rapid and lean prototyping for mechanical designs.

“Lean” started in the context of manufacturing automobiles, and has since been taken to describe prototyping and customer development for software start-ups.  Many software/web start-ups do not win because of a science or technology invention.  Instead, user experiences and marketing are what drive success.  I think people are realizing that this can apply for hardware as well, and the increasing ease of prototyping is helping to drive the increase in hardware based projects and start-ups such as those seen on Kickstarter’s design section.  Of course, hardware continues to have the challenge that production and distribution continues to be more difficult than for software.

I will outline here tools and methods I use in prototyping hardware.  What do you do? (please post in the comment field below)

The Dollar Store

Duct tape, super glue, spray paint, and a dollar store full of imagination are possibly the best (and maybe least expected) prototyping tools.  I’m a strong advocate of the super-alpha prototype: the more you can build quickly, the faster you can find what you don’t know.  It’s also easier to get excited about a project when you have something tangible to show people (potential customers!)

Don’t forget the spray paint!  A prototype that looks sketchy automatically throws off people you show it to.  Civilians will discount even the best features on a prototype if it looks unprofessional, unfinished, and ugly.

Amazon, electronics stores, and hardware stores are also great resources, especially once you have enough of an idea what you are building so that you can specify a specific part.  Before that, quick, cheap, and convenient should be the main criteria for finding parts and materials.

Pen and Paper

Very quick calculations can prove your idea violates the laws of physics.  Save yourself embarrassment and make sure that you are the one to do these calculations, not someone else (like an investor) and that you do them before you invest too much time into a project.  Such calculations can also help decide between design alternatives and optimize design choices.

Simple sketches can help realize ideas and form them to guide physical prototypes.  There is often a lot of different ways to build or do something.  Having different ways on paper can help deciding which direction to take.  They can also express your ideas quickly to other people.

Computer Modeling

CAD Model and Development, Image courtesy Nikola LK

A tried-and-true method for professional mechanical designers, some computer aided design (CAD) programs have come down in price a lot recently.  Alibre for instance is about the same price as Microsoft Office Home and Business, and gives probably 70-80% of the functionality of professional design software.  Entry-level CAD systems often don’t have simulation applications to test the physics of parts, but some packages are available open source that do.  Simulation also requires training to do make reliable models.

I’m not sure why CAD isn’t getting more publicity for maker, hacker, and hobbyist use – a physical model is often easy to make from a fully rendered CAD model. CAD models can be changed easier, quicker, and at less cost.  Design iteration time on CAD can be as quick as modifying software code.

However, if the final widget uses parts that interact with one another, a CAD model may not be able to prove everything works together.  This is especially true for moving parts or imbedded electronics.

2D Cutting

75mm thick steel, cut by waterjet, Image courtesy Fromthecorner

Waterjet and laser cutters etch or remove a pattern from sheet metal (and other materials).  The sheet can then be folded to a 3D final shape.  These can be very cheap and quick: for example a small part could be made in as little as five minutes and at a cost of $5.  The size of the machines makes them practical for anything from smartphone to laptop size, with exceptions either way for certain applications.

The machines are not common in people’s houses, and take a bit of a different design approach: you have to think about your 3D project on a 2D sheet.  Even if you don’t have one in your house, there should be several companies that will be able to cut your part in even a small city.

Additive Manufacturing

The fancy name for “3D printing”, additive manufacturing has become popular for hobbyists and the media.  It is fascinating to watch a part grow in front of you, and a variety of metals, plastics, and rubber-like materials are available, but generally not on the same machine.  Machines are also now small, cheap, and usable enough that they are no longer restricted to industrial use.  Assemblies that would otherwise require serveral components can be built as a single part on a 3D printer.  3D printers allow for making parts that are impossible with other processes, for instance parts with internal holes and voids.  They also can be used to make quick, inexpensive tooling for molds to make parts from.  A prototype can be made for $20-$100+ depending what it is.

CNC

Computer numeric control (CNC) usually refers to a milling machine that cuts a big chunk of metal (or other material) into a finished part.  It was probably the first type of “prototyping machine”, but is often used for production as well.  Usually people don’t have these in their house (although the hobbyist and homemade CNC group seems to be growing), and CNC parts can be more expensive than other contracted parts.  Usually parts are in the $150+ range.

Molding and Fibreglass

Carbon fibre aeroshell from a fibreglass mold, UBC Solar Car team

Molding and fibreglass are great for making irregular-shaped parts or if you need several copies of the same part.  There can be a lot more initial work to make a mold than other processes, but quick molds using hobbyist and film-industry materials can be made pretty quickly.  Some chemicals involved in fibreglass and some molds are toxic and require gloves and/or ventilation.  Materials can be quite cheap, $50-$100 is enough to make most small-medium sized parts.

Welding

Welding allows the joining of metal.  It is useful for many different parts including frames from metal tubes or making sheet metal into 3D parts.  Like molding, there can be a lot of set-up time in making jigs to hold parts in place when they are being welded.  Spot welders are good for quickly joining metal pieces and require much less skill to operate, and are particularly useful in joining 2D sheet metal projects that were cut on waterjet or laser to make 3D parts.  Often, glues are easier to use and will suffice for a prototype.

Arduino

Arduino and other microcontrollers are an easy and cheap way to prototype and integrate electronics into a project.  There are lots of examples and support for the platform: someone else has probably already solved the problem you are having and is willing to help. Sparkfun and others have good sensors and other electrical accessories that work with Arduino and other platforms.

User Feedback

If making something for more than a few people to use, you have to talk to people you hope will use it.  Live demos or letting potential users play with your prototypes is important.  But it’s also important in who you pick to ask for feedback and how you let them use it.  With this feedback, you build improve the next round of prototypes, until the project is ready.  I expect there are many parallels to Lean software development here.

How I (try to) pick people for feedback:

Open to Change

Don’t take away Milton’s stapler, Image courtesy Devinpoore

If someone is too happy with what they already have, they will be resistant to change.  Even worse is if the user doesn’t want to change but they think their boss will force them to.  These types of people will think of any reason your prototype won’t work, and it can be tough to convince them differently.  Try to take away Milton’s stapler and he’ll burn the place down (reference to the movie Office Space).

Will Give a Fair Assessment

Like the above person who will only say negative things about your work, try to avoid people who will only say positive things.  Your mother is not the person to get good feedback from, assuming she is supportive of everything you do.

Some people get excited about anything just for being new.  Feedback from them can be motivating but may require coaching and interpreting to make the advice constructive.

Is Sympathetic to How Prototypes Are

Prototype for a hovercraft, Image courtesy Timothyrfries

Many people are never exposed to how things are made.  Stuff comes from Amazon or Walmart, and it better be perfect.  If it breaks, looks ugly, sounds funny, or crashes, it’s a bad product and the company that made it may never be trusted again.  Unfortunately for people looking for feedback, I expect most people fall into this category.

These people need to have their hands held if you choose them for product feedback, as they are often disappointed with what you show them. You need to manage expectations and teach them what exactly your prototype is showing.  If they understand the prototype is only testing a few features of a final product, they will be more understanding.  These people are why spray paint and making your prototype look good is so important: for early stage design, discussion should be about ideas and features, not distracted by aesthetics.

Summary

Prototyping is cheaper and easier than ever.  In my opinion, a prototype for many Kickstarter-ready design projects could be made for $1000 in parts and materials, some for even $100.  Like software development, the larger investment is in time put in by the designers. Of course, several (or sometimes many) stages of prototypes are needed to arrive at a final design.  Good user feedback is essential, and this feedback should guide making the next round of prototypes.  It is an iterative cycle.  The key to making good products is making mistakes early and learning from them.  This is best done through prototyping and getting user feedback.

Acknowledgements

Many of my ideas and views on prototyping were formed in the University of British Columbia Mechanical Engineering program, and particularly from the design faculty.  Some thoughts are inspired by work from the Center for Design Research group at Stanford and the Engineering Design Centre at Cambridge.  Any of these three groups are great places to look more in-depth on these points.

 

Edits:

Start of some good discussion on HackerNews: http://news.ycombinator.com/item?id=4790562

Perspective on 3D printers from a mechanical designer

3D printed part that would be (extremely) difficult to make another way. Photo credit: Axel Hindemith Lizenz: Creative Commons CC-by-sa-3.0 de

This is in part motivated by Jon Evan’s recent article on TechCrunch (
http://techcrunch.com/2012/11/03/one-of-these-things-is-not-like-the-other/
) but more to add to the discussion of new manufacturing technologies from my experiences that have been brewing for a while.  I agree with Evan’s thesis that 3D printing is alike 2D printing only in name, but my experience is that 3D printing are a great tool, but will not be a total revolution in manufacturing as some suggest.

I am starting a PhD in Mechanical Engineering soon and have been using 3D printers, waterjet machines, and laser micromachines for three or four years now on a prototyping basis.  I am writing this mainly directed for the software tech crowd that has recently become more interested in hardware.  Some of my conclusions:

1. We will not see 3D printers in everyone’s home

I don’t see 3D printing as being a new fixture in everyone’s home.  This is because 3D printing:

  1. requires design input, which requires developed skill and time
  2. is a slow process, and
  3. materials are (currently) poor quality from an engineering perspective

I do see growth in residential use, but only by the same kinds of people who have a wood working shop and welder in their garage, or who do I/O software or robotics projects. They are a nice cross-over between software and hardware.

3D printing needs design input, and for more than the most trivial parts, this requires computer aided design software and the skill to use it.  It’s far more work than most people are willing to invest.  If you are just going to make parts of other people’s designs, why not just outsource the production to them as well?

3D printing is slow, with even small parts taking hours to make.  Unless it’s a custom part (that you’ve designed yourself), its much quicker (and cheaper) to find something off the shelf.

3D printing materials are apparently better than they used to be, but I still find they crack often and easier than would be acceptable in most uses.  Yes, there are examples of parts that are made by 3D printing that work fine for their use, but a molded, casted, or machined part will be stronger.

2. 3D printing will not revolutionize manufacturing

For the same reasons listed above, 3D printing is not a great production technology.  But, more importantly, the economies of 3D printing are only efficient below about 10-20 parts.  After that, casting or injection molding is typically cheaper, except in a few cases I will discuss later.  At large volumes, the per-unit cost of a plastic part in injection molding could be well under a dollar, and the same part in 3D printing could be over $100.  The exception is where 3D printing is making a part that is “impossible” by other methods or that would require multiple parts and assembly.

 3. 3D printing is good for prototyping and one-offs (but not the only way)

For doing something once, whether for prototyping or if you only need one, 3D printers can be a great tool.  One cool application is surgical planning or even custom implants by 3D printing (such as
http://www.bbc.co.uk/news/technology-16907104
).  And it makes sense because everyone is different enough to justify and one-off part for them (and medical device costs are high enough to allow it).  But replace overseas injection-molded parts with a 3D printer in your garage?  It doesn’t make sense in nearly all instances.

There are other rapid prototyping methods such as CNC waterjet cutting and laser machining that get less attention although they are, in my opinion, more useful prototyping tools.  Typically, sheet metal is cut, then folded into a 3D prototype.  These are nice because they are typically stronger than 3D printed part, are quicker, and time scales with complexity rather than size. There are also many types of 3D printers including those that “print” rubber-like materials, hard plastics, and metals.

New rapid prototyping methods are game-changing for developing new products on a shoe-string budget, and I would wager that most of the recent success stories on Kickstarter (www.kickstarter.com) were developed with the help of 3D printing prototypes.  In this, the technology really does allow for cheap innovation where design is the major innovation.  I would go as far as to say these technologies are lowering the barrier-to-entry of hardware projects to a similar level as software, at least until the product goes to production.  Great news for hardware entrepreneurs!

As an aside on Kickstarter since I brought it up, it is interesting they recently banned virtual renderings of design projects.  Rapid prototyping allows for moving from virtual models to prototyped models easily, quickly, and cheaply.  The problem is that the prototypes in no way prove the company is ready to handle the demands of transitioning into production, or that the prototype has had any reliability testing.

4. 3D printers allow for making things that are impossible any other way

This is probably the second biggest advantage of 3D printers, after their usefulness in rapid prototyping.  3D printing allows for making shapes that are impossible using other methods, or require multiple parts and assembly in other methods.  3D printing in particular allows for printing parts that have irregular voids or holes that curve are very difficult to make with other methods.  Mechanical Engineering Magazine (
http://memagazine.asme.org/
) has had a few good articles on this over the past year, or the image I posted above is a good example.

5. 3D printing (and other rapid prototyping) machines are less reliable

3D printing and other automated machines, especially lower end ones, continue to have reliability issues.  Most of my experience is with industrial machines (costing in the $50-100k range), and even these have a crippling amount of downtime.  There are also issues that occur while parts are being built.  At best, you catch these early and can restart the part.  At worst, you come back later to find you part is a mess and the machine is damaged.  These machines typically don’t have feedback, so the machine can’t tell if its made a mistake.  Good ol’ lathes and mills, even of the CNC variety, are much more reliable.  But rapid prototype machines may improve in the future.

 6. 3D printing users need to decide between ownership and out-sourced services

3D printing machines are becoming less expensive, but still lock up a lot of capital.  For most users, their machine is probably going to spend most of its time waiting for a job, and only a fraction actually printing.  I have used a few services, my favorite is Protogenic by Spectrum Plastics (
http://www.spectrumplasticsgroup.com/protogenic
).  I have found they have the best prices and have the best customer service of any vendor I’ve ever worked with.  Typically a part is delivered within 5 business days of ordering, and prices aren’t that much more than the material used in your own machine.  Therefore, the only reasons I can see for ownership of a 3D printer are:

  1. High usage
  2. Need for extremely quick turnaround times
  3. Desire for confidentiality (although most venders will agree to NDAs)
  4. Teaching CNC control theory (ie in engineering schools)
  5. To geek out

For most reading this article, this last point may be the main selling point for getting a 3D printer.  They are certainly fun and interesting toys.  And they do have niche roles in manufacturing, design, and maker culture.  But it’s time for a reality check: 3D printing is not the beginning of the end for injection molding, milling, casting, and other traditional manufacturing technologies.

Edit: there has been a vibrant discussion of this on HackerNews.  Thank you all for your thoughts and comments: 
http://news.ycombinator.com/item?id=4751489

Why I got a BlackBerry

BlackBerry 8900. Photo credit: By Pizue [CC-BY-SA-3.0 (http://creativecommons.org/licenses/by-sa/3.0)%5D, via Wikimedia Commons

My first smartphone was an iPhone 3GS, which I bought knowingly about a month before the iPhone 4 came out. That iPhone 3GS served me well for two and a half years, including a swim in a lake, dozens of drops, and a screen replacement.  Ultimately, that abuse caught up with it, and a chocolate bar melting into the microphone finally did it in.

I am leaving the continent in a few months and a new phone without a plan discount was out of the question.  I looked at Android, but had found the platform to be at times slow and with a tendency to crash.  There are also so many phones on the platform (with similar names!) that I found it difficult to figure out which of the second-hand ones I was looking at was any good.

I thought about getting an updated iPhone.  I was used to the interface and Apple certainly makes it easier to stay with their own devices, but I’ve been turned off by some of Apple’s products forcing their choices on the user.  Using Flash should have been up to the user, not the manufacturer.  Switching to an Apple-made maps app on the newest OS was also not for the good of the user.  The iTunes interface makes it difficult to switch to another platform by making it difficult to liberate contacts and music.  I was ready for something else.

While I could say I picked Blackberry through attrition, it was actually through preference that I wanted to try the platform.  Why?

Patriotism. 

Blackberry is made by Canadian company Research in Motion (RIM), and Canada is a country with vanishingly few winning tech companies to inspire young geeks like myself.  Canada has been home to top class tech companies (Corel, Nortel, Angiotech) that all went supernova.  #1 companies can be built here, but can they continue to compete with the world?

Cheering for the underdog.

Canadians have a strong history of cheering for the underdog, so maybe this falls under patriotism.  RIM has had a tough year-plus with botched or delayed launches, a leadership change, and a stock price that values the company at only a few bucks more than the cash they have in the bank.  It would be great to see them turn things around.

Hope for the next one.

Blackberry 10 has be long hailed as what will save Blackberry, especially after the Playbook didn’t.  I’m holding hope for this, and I saw this phone has a test to get used to the Blackberry platform to see if I’d want to move to Blackberry 10 when it comes and I’d be up for a new-contract-subsidized phone.

To complete the set.

I bought a Playbook when they started selling them off at what must be near-cost, although I admit it only really sees use during travel.  While a Macbook-iPad-iPhone could be the best “package set-up”, I was hoping to see if I’d utilize my tablet more if I had a Blackberry phone.  I havet, but haven’t set up the Blackberry Bridge yet.

Security.

No, I’m not overly paranoid of the government or have items of national security in my inbox, but I do value my privacy and hope that some of ideas may one day develop into industry trade secrets.  If Blackberry’s security is enough to upset some foreign governments, I see that as a good thing.

Of course, all of these played into my decision.  I am happy with it even though setting it up as an unlocked phone was a pain, largely due to my service provider.  I find the OS stability to be better than iPhone, but the browser is slower, media player clunkier, and the maps UI isn’t as good at the old version of Apple’s. These are the major apps I use on either system. There are definately some quirks in the system (ok… bugs) and I still haven`t set up the bridge to my Playbook (after almost a month), but I`m happy with my choice. I like the physical QWERTY keyboard a lot.  Its not perfect, but I wouldn`t consider it inferior to iOS or Andriod.  I like that the system feels both secure and highly tunable, but I don’t think this tuning is intuitive or easy for most people.

This may be the heart of RIM’s problem with Blackberry: what they have built is a Hummer when most people today want a Prius. Like many, I hold hope for the Blackberry 10 to live up to its promise, and I’ll be getting one on launch day if it does.

 

Update: Just set up the Blackberry Bridge.  It is really cool! One issue I’ve noticed is message I read on the playbook don’t immedeately get marked as read on the handheld.